Agency Coordinator

Industry

Admin and Secretarial

Advert ID

USA_591069

Location

Watsonville

Job Type

Contract

Hours

Full-Time

Salary Range

USD25.00-30.00/hr

No. of Openings

1

Branch Information

Capitola, CA - (USA) 2001 A 40th Ave CA Capitola , CA 95010

ContactNumber

831-476-6666

Job Description

This role is responsible for developing and implementing the strategic communications and public/media relations plan and strengthening the organizations' visibility and

brand awareness. The Senior Director is responsible for building the internal processes and external

relationship with the organization's constituencies, including donor, participants and the media. This position

places an emphasis on educating the public, programming and services.

Strategy, Vision and Leadership

* Develop and implement an integrated strategic communications plan to advance the Food Bank's

brand identity; broaden awareness of its programs and priorities, and increase the visibility of its

programs across key stakeholder audiences.

* Maintain communication and advertising budget.

* Lead a team to effectively align messaging with internal stakeholders including staff, volunteers and

partner agencies to drive the mission, vision and goals

* Lead the generation of print and online content that engages audience segments and leads to

measurable action.

* Put communications channels in place to create momentum and awareness as well as to test the

effectiveness of communications activities.

* Manage the development, distribution, and maintenance of all print and electronic collateral including,

but not limited to, newsletters, brochures, and web.

* Coordinate webpage maintenance-ensure that new and consistent information (article links, stories,

and events) is posted regularly.

* Track and measure the level of engagement with overall communication channels